[Oct 15th, Dublin, Ireland] – NetLync is proud to announce the integration of RCS (Rich Communication Services) into its Entitlements-as-a-Service® (EaaS®) platform, now supporting iOS 18. This new functionality allows carriers globally to offer seamless, rich media communication between iOS and Android users, greatly enhancing the cross-platform messaging experience.
RCS brings the future of messaging to today’s users by offering rich, interactive, and secure communication features that go beyond traditional SMS/MMS. It serves as a bridge between standard messaging and modern apps offering users an integrated experience. Previously an Android-exclusive protocol, RCS now allows iOS and Android users to exchange messages without relying on over-the-top (OTT) applications.
To enable RCS across iOS and Android, carriers must ensure that device entitlements are in place. NetLync’s EaaS® solution simplifies this process by integrating RCS entitlements directly, allowing carriers immediate access to cross-platform messaging functionality without additional complexity.
With the RCS entitlement enabled on both iOS and Android, carriers can provide a streamlined messaging experience. NetLync’s OEM-agnostic platform facilitates this by offering a single, unified integration that supports entitlements across both platforms, reducing complexity and speeding up deployment.
NetLync's EaaS® allows carriers to self-onboard and rapidly implement RCS entitlements. Early access customers have been able to complete setup in just a few weeks, with minimal IT resources. Additionally, NetLync has introduced a new capability allowing carriers with existing Entitlement Servers to integrate RCS via EaaS® alongside their current systems. This provides a fast, reliable, and cost-effective alternative, eliminating the need to change entitlement server vendors.
We are excited to add RCS to the growing list of use cases for EaaS®,
said Emir Aboulhosn, CEO, and Co-Founder.
OEMs are increasingly relying on entitlements to enhance the digital customer experience, and it has become clear that carriers cannot achieve their digitalisation goals without entitlements.
To sign up for an introductory tour with NetLync, please visit https://www.netlync.com/introductorytour.
NetLync, led by a dedicated team of telecom industry experts, collaborates closely with OEMs, successfully launching Entitlement-as-a-Service® that get MNOs and MVNOs up and running with enhanced cellular features at little cost. Headquartered in Dublin, with offices in London and Vancouver, NetLync addresses challenges faced by carriers and OEMs, preparing for the upcoming era of digital acquisition and onboarding.
Hakeel Zaman
SVP Strategic Development
E-mail: hakeel.zaman@netlync.com